Khana Sirf Khana Nahi Hota  - Catch

 Conceptualisation | Screenplay 

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Catch, a renowned name in the realm of Indian spices, embarked on a transformative journey to redefine their brand identity. The objective was to reshape Catch's image, aligning it with the ethos of modern India—where gender roles have evolved, and the kitchen transcends stereotypes, welcoming all.

 

The task at hand was to harness the full potential of their new brand ambassador, Akshay Kumar, to meet this challenge head-on.